Community
Tesco shoppers in Pembs called to help raise funds for food allergy charity
SHOPPERS in Pembrokeshire are being encouraged to help an in-store fundraising campaign from Monday 22nd to Sunday 28th April to support medical research into food allergies.
For the fifth year running, Tesco is working with The Natasha Allergy Research Foundation, the UK’s food allergy charity, to help raise awareness and support clinical research into food allergies by contributing 10p from every own brand Free From product bought in stores and online, as well as providing customers with the opportunity to round up their shopping at self-service tills throughout the week.
All money raised will help Natasha’s Foundation to continue its research into reducing the risks of food allergies and further developments into the management of allergies.
In addition to the funds being raised, the campaign aims to increase awareness in Pembrokeshire about the importance of understanding food allergies and clearly highlighting ingredients in food which can cause allergic reactions.
Natasha’s Foundation was founded in 2019 by Tanya and Nadim Ednan-Laperouse following the tragic loss of their daughter Natasha who had a fatal allergic reaction to a baguette that contained sesame seeds that were not listed on the packaging.
Tanya Ednan-Laperouse OBE, said: “We’re thrilled that Tesco is supporting us for the fifth year running. Allergen awareness is so important, and money raised in previous years has helped to fund clinical research exploring the management of food allergies.”
Oonagh Turnbull, Head of Health Campaigns at Tesco, said: “The work that Natasha’s Foundation has done to date has been fantastic and we are delighted to be able to support this for a fifth year.
“There are now 175 products in our Free From range, from meals and desserts to snacks, all created with great taste but without any of the allergens. We welcome any shoppers in Pembrokeshire to try these products or kindly round up their shopping at the self-service tills to help raise money for a fantastic cause.”
Natasha’s Foundation is committed to raising awareness and funds for critical food allergy research. But the real impact of the charity’s work lies in the lives it can change.
Millions of people live with food allergies in the UK and must navigate a world where seemingly simple acts, like grabbing a quick bite to eat, can become fraught with danger. It can affect anyone, at any age.
Billie Hoque, a commercial manager for a maritime security company, from Luton, has three allergic children – Jess, aged 7, Jude, 4, and Jayde, three months.
Billie, 35, said: “Food allergies first entered our lives when my son Jess was born in February 2017. From birth, Jess was presenting symptoms of allergies, yet I didn’t know it at the time. His constant discomfort and breathing troubles led to numerous doctor visits only to be dismissed as new-mum worries, and I felt unheard and alone.
“The switch from breastmilk to formula was a turning point. After initial acceptance, Jess refused all feeds for three days. When he finally ate, he became violently ill and struggled to breathe. Calls to an emergency doctor offered little help, and when he was prescribed “thicker milk” it triggered a terrifying reaction. This was his first anaphylactic reaction, and the first time the doctor diagnosed him as having a severe milk protein allergy.
“The loneliness and isolation I felt from becoming an allergy parent were all-consuming. The family and friends who I had been closest to, quickly became the ones who made me feel the most alone. They didn’t understand or seem to take seriously what I was going through.
Billie continued: “Life changed for me in June 2021 when I found The Natasha Allergy Research Foundation. I found a community – parents united by the fight for awareness. Meeting Nadim and Tanya, who lost their daughter Natasha to allergies, laid bare the heartbreaking truth of this condition. Yet, their strength resonated deeply.
“Though every single allergy story and experience shared through Natasha’s Foundation was different, the community all had one thing in common; we understood the fear, the loneliness, and the exhaustion of the continuous battling needed to keep our children alive. This community transformed me. No longer alone, I found strength and inspiration among these incredible people.
“Today, my purpose is clear. With this supportive network and a collective voice, we can raise awareness and fight for a future free from food allergies. This journey not only saved my sons, but it has also saved me too. I’d urge everyone to support the fantastic work of The Natasha Allergy Research Foundation and their goal of making food allergies history through research and raising awareness of food allergies.
“Tesco’s Free From range offers my children a chance to be included in all the tasty treats other children enjoy. Their clear labelling on the front of the packaging is not only helpful to me but is easy enough for my 7-year-old to clearly see that a food is safe for him. This limits the anxiety he has around eating new foods.”
A BEAUTIFUL and affectionate four-year-old British Shorthair cat is looking for a calm and loving home through Greenacres Rescue in Pembrokeshire.
Maple, described by staff as having a “luxurious plush coat” and a “gentle, affectionate nature,” came into the charity’s care through no fault of her own. With her classic round face, soulful eyes, and teddy bear-like fur, she is proving popular with volunteers at the centre.
Greenacres said Maple would make an ideal companion for someone seeking a calm and elegant feline friend. She enjoys gentle fuss and quiet company and has previously lived harmoniously with other cats.
A spokesperson for the charity said: “Maple would thrive in a peaceful environment where she can settle in at her own pace and be treated with the patience and love she deserves. She may be happy to share her home with another gentle-natured feline.”
The rescue centre is based in Pembrokeshire, but rehomes animals across the UK. However, potential adopters are reminded that visits to the centre are essential, and priority may be given to homes closer to the charity’s location.
Anyone interested in adopting Maple is asked to complete an online application form, clearly stating her name:
Cat Adoption Form – Greenacres Rescue
Applications are processed Monday to Thursday and are subject to home and vet checks. For more information on the adoption process, visit:
Adoption Procedure – Greenacres Rescue
Greenacres thanked all potential adopters for supporting their mission to find loving homes for animals in need.
Could you be the one to give Maple the home she deserves?
Joy for royal-linked family as baby boy is born
A NEW member of a family with strong historic ties to West Wales has been welcomed into the world, as Lady Tatiana Mountbatten, the daughter of the Marquess of Milford Haven, announced the birth of her son.
The 34-year-old, who is a second cousin to King Charles III, shared the joyful news with her followers on Instagram on Sunday (Apr 13), posting tender photographs with her newborn, husband Alexander ‘Alick’ Dru, and daughter Elodie, who was born in September 2023.
Lady Tatiana is the daughter of George Mountbatten, 4th Marquess of Milford Haven.
The title “Marquess of Milford Haven” was created in 1917 for Prince Louis of Battenberg, who had previously served as First Sea Lord of the Royal Navy.
Amidst the anti-German sentiment during World War I, he relinquished his German titles and adopted the anglicised surname “Mountbatten.”
The Milford Haven waterway, with its rich maritime history and has been home to a significant naval base and commercial fishing port. The town’s deep natural harbour has been used for naval purposes since the late 18th century, and it played a crucial role during both World Wars.
The naming of the marquessate after Milford Haven reflects the town’s importance in British naval history.
In her post, Tatiana revealed her son’s name – Auberon, affectionately known as ‘Albie’. “March might just have been the best month of my life,” she wrote, reflecting on a peaceful period spent with her young family in the Hampshire countryside, away from the bustle of London.
She described her daughter’s excitement at becoming a big sister and shared a touching image of baby Auberon clutching her finger, alongside family scenes of daisy-picking and garden play.
Tatiana said: “We’ve played, rested, nourished, slept a little, loved a lot and enjoyed every minute of the glorious spring weather… Now it’s time to head back to London and discover what our new normal looks like.”
Local interest in the royal-connected family remains strong, particularly due to the Mountbattens’ association with Milford Haven and their lineage linked to Queen Victoria and Prince Louis of Battenberg.
Followers flooded her post with messages of congratulations. One wrote: “Oh my goodness, my heart is absolutely exploding for you!” Another joked: “When are you buying the first pony?!”
The happy news comes not long after another royal birth, with Princess Beatrice welcoming a baby girl, Athena Elizabeth Rose, in January. Despite being born prematurely, Athena is said to be healthy and thriving.
WITH the cost of living still putting pressure on many Pembrokeshire families, it’s good to see some local businesses stepping up this Easter to make eating out a little easier.
From cafes to pubs, a number of places across Mid and South Pembrokeshire are offering free or discounted meals for children during the school holidays. Here’s our Herald guide to where kids can eat free – or for just £1 – this Easter break:
MORRISONS CAFÉ – HAVERFORDWEST
Offer: One free kids’ meal with every adult meal purchased for £4.49 or more.
Availability: All day, every day, including during the Easter holidays.
Bonus: Free Kellogg’s breakfast (cereal, milk, fruit) when you ask for a “Kellogg’s Breakfast” at the counter.
TESCO CAFÉ – HAVERFORDWEST, PEMBROKE DOCK, MILFORD HAVEN
Offer: Kids eat free with any adult purchase during the Easter holidays.
Highlight: Pick ‘N’ Mix lunch deal includes a sandwich, fruit, two snacks, and a drink.
TRAVELODGE – PEMBROKE DOCK
Offer: Up to two children (15 or under) eat breakfast for free with every paying adult.
Availability: Every day, including Easter.
PREMIER INN – HAVERFORDWEST AND ST DAVIDS
Offer: Up to two children (15 or under) eat breakfast for free with every paying adult.
Availability: Every day, including Easter.
SA BRAINS PUBS
Offer: Kids eat for £1 with the purchase of an adult main meal.
Availability: All day every Wednesday.
Pembrokeshire Locations: Check your local Brains pub for participation.
NAUTICO’S RESTAURANT – MILFORD WATERFRONT
Offer: Kids eat for just £1 with every paying adult this Easter.
Availability: Throughout the Easter holidays.
Details: Enjoy a family meal by the coast – booking recommended. Call 01646 278060.
CAFÉ VINCENT – VINCENT DAVIES, HAVERFORDWEST
Offer: Kids eat free from the Little Pantry Children’s Menu with every adult main meal.
When: Monday to Friday, 12:00pm to 3:00pm, until Friday 25th April.
Note: Excludes breakfast items and sides.
WALDO LOUNGE – HAVERFORDWEST
Offer: Free healthy breakfast for children including cereal, fresh fruit and juice.
When: Easter holidays, daily from 9:00am to 10:30am.
Details: A relaxed morning offering for “little loungers” to start their day the healthy way.
Know of more local offers? Let us know and we’ll add them. Message us on Facebook.
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