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Tesco shoppers in Pembs called to help raise funds for food allergy charity

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SHOPPERS in Pembrokeshire are being encouraged to help an in-store fundraising campaign from Monday 22nd to Sunday 28th April to support medical research into food allergies.

For the fifth year running, Tesco is working with The Natasha Allergy Research Foundation, the UK’s food allergy charity, to help raise awareness and support clinical research into food allergies by contributing 10p from every own brand Free From product bought in stores and online, as well as providing customers with the opportunity to round up their shopping at self-service tills throughout the week.

All money raised will help Natasha’s Foundation to continue its research into reducing the risks of food allergies and further developments into the management of allergies.

In addition to the funds being raised, the campaign aims to increase awareness in Pembrokeshire about the importance of understanding food allergies and clearly highlighting ingredients in food which can cause allergic reactions.

Natasha’s Foundation was founded in 2019 by Tanya and Nadim Ednan-Laperouse following the tragic loss of their daughter Natasha who had a fatal allergic reaction to a baguette that contained sesame seeds that were not listed on the packaging.

Tanya Ednan-Laperouse OBE, said: “We’re thrilled that Tesco is supporting us for the fifth year running. Allergen awareness is so important, and money raised in previous years has helped to fund clinical research exploring the management of food allergies.”

Oonagh Turnbull, Head of Health Campaigns at Tesco, said: “The work that Natasha’s Foundation has done to date has been fantastic and we are delighted to be able to support this for a fifth year.

“There are now 175 products in our Free From range, from meals and desserts to snacks, all created with great taste but without any of the allergens. We welcome any shoppers in Pembrokeshire to try these products or kindly round up their shopping at the self-service tills to help raise money for a fantastic cause.”

Natasha’s Foundation is committed to raising awareness and funds for critical food allergy research. But the real impact of the charity’s work lies in the lives it can change.

Millions of people live with food allergies in the UK and must navigate a world where seemingly simple acts, like grabbing a quick bite to eat, can become fraught with danger. It can affect anyone, at any age.

Billie Hoque, a commercial manager for a maritime security company, from Luton, has three allergic children – Jess, aged 7, Jude, 4, and Jayde, three months.

Billie, 35, said: “Food allergies first entered our lives when my son Jess was born in February 2017. From birth, Jess was presenting symptoms of allergies, yet I didn’t know it at the time. His constant discomfort and breathing troubles led to numerous doctor visits only to be dismissed as new-mum worries, and I felt unheard and alone.

“The switch from breastmilk to formula was a turning point. After initial acceptance, Jess refused all feeds for three days. When he finally ate, he became violently ill and struggled to breathe. Calls to an emergency doctor offered little help, and when he was prescribed “thicker milk” it triggered a terrifying reaction. This was his first anaphylactic reaction, and the first time the doctor diagnosed him as having a severe milk protein allergy.

“The loneliness and isolation I felt from becoming an allergy parent were all-consuming. The family and friends who I had been closest to, quickly became the ones who made me feel the most alone. They didn’t understand or seem to take seriously what I was going through.

Billie continued: “Life changed for me in June 2021 when I found The Natasha Allergy Research Foundation. I found a community – parents united by the fight for awareness. Meeting Nadim and Tanya, who lost their daughter Natasha to allergies, laid bare the heartbreaking truth of this condition. Yet, their strength resonated deeply.

“Though every single allergy story and experience shared through Natasha’s Foundation was different, the community all had one thing in common; we understood the fear, the loneliness, and the exhaustion of the continuous battling needed to keep our children alive. This community transformed me. No longer alone, I found strength and inspiration among these incredible people.

“Today, my purpose is clear. With this supportive network and a collective voice, we can raise awareness and fight for a future free from food allergies. This journey not only saved my sons, but it has also saved me too. I’d urge everyone to support the fantastic work of The Natasha Allergy Research Foundation and their goal of making food allergies history through research and raising awareness of food allergies.

“Tesco’s Free From range offers my children a chance to be included in all the tasty treats other children enjoy. Their clear labelling on the front of the packaging is not only helpful to me but is easy enough for my 7-year-old to clearly see that a food is safe for him. This limits the anxiety he has around eating new foods.”

Community

West Wales millionaire on the move: Dad drove for months with £1m winning ticket

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A ROUTINE trip to the car to grab a half-eaten bag of crisps turned into a life-changing moment for one west Wales family – when dad Darren Burfitt discovered a forgotten EuroMillions ticket worth £1 million.

Darren, 44, a greenkeeper at Langland Bay Golf Club, Swansea, had kept a handful of lottery tickets in the central console of his grey Citroen DS4 – a place he thought was safe but hadn’t checked in months.

“I kept meaning to scan them, but just never got around to it,” Darren said. “That Sunday morning, my son asked for some crisps and I remembered there was a bag in the car. While I was there, I grabbed the tickets and scanned them on the app.”

One ticket returned a modest £3.60 win, but a crumpled one wouldn’t scan at all.

“It was so scrunched up I had to manually check it against the results,” he said. “When I saw the date and matching Millionaire Maker code, I couldn’t believe it. I just kept checking it over and over.”

It then dawned on him: the winning ticket had been sitting in his unlocked car for four months.

“My car is basically a shed on wheels, held together with mud,” Darren laughed. “I never lock it – there’s nothing of value in there. I dread to think what could have happened!”

His wife Gemma, 34, a teaching assistant, was away overnight at the time. “When I called her, my voice was shaking. She thought something terrible had happened to the kids. When I finally blurted out that we’d won £1 million, she just wouldn’t believe me.”

The couple, who have a four-year-old son and a six-year-old daughter, are now planning to buy their first home. Darren also hopes to swap out the unreliable Citroen for a family pick-up truck.

“I’ve always dreamt of seeing the Ashes in Australia,” he added, “but first up is a truck that can get us out on even more adventures.”

Gemma added: “It still doesn’t feel real. I keep pinching myself. We’ve always loved our family caravan holidays, but this changes everything. It gives us real security for our future – and for the kids’ future.”

Darren bought the winning EuroMillions ticket at Morrisons Daily in Penllergaer on the way to a caravan break. The winning draw took place on October 18, 2024, and the ticket matched the Millionaire Maker code JDDF38095, securing the £1 million prize.

Every EuroMillions ticket played in the UK includes a Millionaire Maker code, creating a new millionaire in every draw.

Beyond the chance to win, playing the National Lottery also helps support good causes. Around £30 million is raised each week, funding arts, sports, community groups, and heritage projects across the UK. Since its launch, more than £50 billion has been raised for Good Causes nationwide.

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Community

PCSOs and pupils join forces for Pembroke Dock litter pick

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DYFED-POWYS POLICE Community Support Officers (PCSOs) 8042 and 8020 joined staff at McDonald’s and Year 5 and 6 pupils from Cosheston VC School for a community litter pick around Pembroke Dock.

As part of the school’s ongoing environmental project, the pupils helped collect seven bags of rubbish while keeping a detailed log of the types of litter found.

PCSOs are uniformed civilian members of police staff who work to support regular police officers and engage with the community. Their involvement helped promote positive relationships between local police and young people.

The event aimed to raise awareness about the importance of looking after the local environment and encouraged children to take pride in their community.

Members of the public are reminded to dispose of their waste responsibly and use the bins provided.

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Community

Joyce Watson meets apprentices at Haverfordwest transport hub

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A VISIT to the site of the new Haverfordwest public transport interchange has highlighted the role of apprentices and skilled workers in delivering the major infrastructure project.

Joyce Watson MS, who represents Mid and West Wales in the Senedd, toured the construction site on Friday (Mar 21), meeting with workers and hearing how the scheme is creating opportunities for local people.

Mrs Watson, who chairs the Senedd cross-party group on construction and co-chairs the cross-party group on apprenticeships, was briefed on progress by Kier Construction’s project manager Dean Williams and Sheila Holmes, engagement adviser for the Construction Industry Training Board (CITB).

Speaking following the visit, Mrs Watson said: “The Haverfordwest public transport interchange will transform the town’s transportation infrastructure and boost the local economy.
“With around a year’s work still to go, it’s already offering high-quality job opportunities, and I was delighted to meet the talented apprentices working on-site.”

Among those she met was Matthew Thomas, a local trainee working on the project.
Mrs Watson added: “It was a pleasure to meet Matthew, and I believe he has a great future ahead of him.”

Dean Williams, from Kier Construction, said: “It was great to welcome Joyce Watson MS for a tour of our Haverfordwest public transport interchange project. This scheme for Pembrokeshire County Council will deliver a modern transport hub for the local community, improving connectivity and accessibility for residents and visitors alike.”

CITB’s Sheila Holmes added: “We are pleased to be supporting Kier Construction in developing their supply chain for this infrastructure scheme. By doing so, we can invest in local skills, which are vital to the sector and to the regional economy. Projects like this help ensure we meet future skills demands.”

The interchange is part of the Swansea Bay and West Wales Metro programme and has so far received nearly £17 million from the Welsh Government’s Local Transport Fund.

Once completed, the new facility will include improved pedestrian and cycle access, a more efficient bus station with seven bays and upgraded passenger facilities, and a modern multi-storey car park.

The scheme is commissioned by Pembrokeshire County Council as part of its town centre regeneration strategy.

The visit was organised as part of Open Doors, a national initiative by Build UK that takes visitors behind the scenes at live construction sites to showcase the range of careers in the industry.

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