Community
Plaid Cymru’s Cefin Campbell says rural Wales ‘in trouble’
A PLAID CYMRU MS called for a rural poverty strategy, raising an economist’s warning that rural Wales is probably in more trouble than at any point in living memory.
Cefin Campbell, who lives in the Tywi Valley, described rural Wales as a picture of decline, with banks, schools, post offices and pubs all closing.
The Plaid Cymru politician told the Senedd young people are leaving to seek work, affordable housing, a better life or leisure facilities.
Mr Campbell said an external view of relative wealth can hide poverty under the surface, warning significant poverty is hiding in the shadows in rural Wales.
He raised the example of Ceredigion, which has among the highest house prices in Wales, yet 30% of children living in poverty – the second highest rate in the country.
Mr Campbell, who represents Mid and West Wales, said rural areas face the triple pressures of high costs, low incomes and poor access to public services.
He quoted Calvin Jones, a professor of economics at Cardiff University, as warning rural Wales is in trouble – “probably more trouble than in living memory”.
“Economic dysfunction is old hat here of course,” said Prof Jones.
“The social problems consequent on poor wages, low value added, and a lack of economic opportunity and market income are many and longstanding.
“These include poverty, the hollowing out of towns, poor service provision for rural areas, and the out-migration of the young.”
Mr Campbell advocated following the example of Northern Ireland’s Rural Needs Act which places a legal duty on public bodies to carry out a rural-proofing test
The former lecturer urged the Welsh Government to adopt a specific strategy, arguing urban and rural poverty must be addressed differently.
He told the chamber he has commissioned research and developed a strategy, which will be published shortly, due to the lack of response from the Welsh Government.
His Plaid Cymru colleague Mabon ap Gwynfor said: “There’s one thing that’s certain, which is that there is less investment in our rural areas, in the infrastructure.”
The Dwyfor Meirionnydd MS called for fair funding from Westminster, saying Crown Estate and HS2 money could transform rural Wales.
Siân Gwenllian highlighted a Bevan Foundation report on poverty in her Arfon constituency, warning of a cost-of-living premium in rural areas.
She raised concerns about food deserts in communities such as Dyffryn Nantlle and Deiniole where there is no supermarket and public transport infrastructure is poor.
Samuel Kurtz, who chairs the cross-party group on rural growth, raised a report on rural productivity which made 19 recommendations following an inquiry.
The Conservative said: “There are genuine opportunities within this report that do not require big money bags being spent to improve productivity in rural Wales.
“These are some small changes that can be implemented that can deliver real change in rural Wales, that would benefit people that we represent across Wales.”
Responding to the short debate on May 15, Huw Irranca-Davies agreed it is a crucial issue, with 80% of Wales classified as rural and one in three people living in rural areas.
The new rural affairs secretary told the chamber the Welsh Government’s goal is to ensure equal access to support whether you live in a rural or urban area, or between the two.
Mr Irranca-Davies said ministers firmly believe a strategic all-Wales approach is the best way forward while recognising the challenges in different communities, including rural areas.
“I’m not convinced that a rural poverty strategy on its own is the right approach,” said the former MP, who was environment minister in Gordon Brown’s UK Government.
He battled away calls for legislation, saying rural proofing should form part of existing impact assessments and he will hammer this point home with cabinet colleagues.
Community
Family pays tribute to Ashley Wayne Keane following fatal A40 collision
The 38-year-old died after a collision between a van and a bus near Llandeilo
THE FAMILY of a man who died following a collision on the A40 have paid tribute to him, saying they have been left “utterly heartbroken” by their sudden loss.
Ashley Wayne Keane, aged 38, was the driver of a van involved in the collision between Llandeilo and Nantgaredig at around 4.25pm on Friday, July 3.
Emergency services attended the scene, but Mr Keane sadly died following the collision.
In a statement released through Dyfed-Powys Police, his family said: “We are utterly heartbroken by the sudden and tragic loss of Ashley Wayne Keane.
“He will forever be in our hearts, and as his family, we kindly ask for privacy to grieve this devastating loss.”
Police have asked that the family’s request for privacy is respected.
Community
Drag icon Dr Bev to perform at Pembrokeshire Pride
WORLD RENOWNED drag icon, Dr Bev, has been announced as the closing act for the Pembrokeshire Pride Festival in September.
Dr Bev, whose full stage name is Dr Beverley Ballcrusher, is a well known drag artist from Cardiff. In a career that has lasted for over 30 years, she has become one of the highlights of the city’s LGBTQ+ scene.
In that time, she has toured across mainland Europe. Before coming to Pembrokeshire Pride Festival, Dr Bev will be performing at Sao Paulo Pride Festival, the world’s biggest Pride festival.

Dr Bev has also been a fierce advocate for LGBTQ+ rights and HIV awareness. Dr Bev’s performer, Rob Keetch, volunteered at Cardiff Body Positivity to offer advice to those dealing with HIV during the 1990s. Dr Bev began at an event designed to support one of Rob’s associates from this charity, drag queen Connie Condom.
Dr Bev went on to be the founder of Pride Cymru, Wales’ largest LGBTQ+ celebration, holding an annual big weekend in Cardiff. The parade and festival promotes awareness of LGBTQ+ people, part of Pride Cymru’s wider mission to promote acceptance in Wales.
Dr Bev is therefore a figure rooted deeply in Welsh Pride and LGBTQ+ celebration. Having her come to Pembrokeshire Pride Festival is a massive moment for Pride in Pembrokeshire, closing out the festival with one of Wales’ biggest LGBTQ+ icons.
The day will include family friendly entertainment and activities, with food vendors, community areas and performances.
On Dr Bev’s appearance, Rob Keetch said: ‘To go from São Paulo Pride to Dewslake Farm is exactly what Pride should be about: joy, visibility, connection and making sure LGBTQ+ people know they are seen and celebrated wherever they live.‘
Dr Bev will also be wearing her rainbow outfit worn at San Paulo Pride, giving fans an opportunity to see part of the world’s biggest pride festival.
Pembrokeshire Pride Festival will take place on 19th September at Dewslake Farm, near Lamphey. Tickets will be available from the 24th July.
Community
Welsh language thrives “through people and through use”
THE WELSH language is “one of our biggest success stories as a small nation on the world stage”, according to the minister responsible for the language.
Education and Welsh language minister Anna Brychan told the Senedd on 7 July that “language does not live solely through policy, but through people and through use.”
Sharing how the language has influenced her life, Ms Brychan said: “My personal story is a bilingual one. My mother learned Welsh as an adult. Today, Welsh and English intertwine in my family at home in Grangetown, and several other languages can be heard around us, and that’s a good thing.”
Concluding her speech, Ms Brychan said: “This is our opportunity to ensure that our two languages drive our future – in the community, digitally, in education and in the economy, and with the Welsh language contributing to making a welcoming, confident bilingual and multilingual country for us all.”
Reform’s deputy leader in Wales, Helen Jenner, described her parents’ decision to send her to a Welsh-medium school as one of “the most precious gifts” they could have given her.
Ms Jenner shared the story of her grandfather, Silgwyn Weston, who didn’t speak any English until he was around eight years old.
She told the Siambr how having received advice from his sister, who attended university in London, her grandfather decided the best way to provide opportunities to his children was for them to speak English at home, meaning her mother did not have the chance to speak Welsh.

She said: “There was something very special between myself and my grandfather. We were the only two members of the family who could hold a natural conversation in Welsh.
“Silgwyn Weston was a very proud Welshman and in his final years, there was one constant – his hearing was somehow always better if the conversation was about rugby or if someone spoke Welsh to him.”
Reform’s deputy leader agreed with Ms Brychan that language sits at “the heart” of Welsh culture, but criticised the government’s plan to use legislation and targets to secure the language’s future.
She said: “We can’t force people to love a language. We can’t legislate for enthusiasm. We can’t create Welsh-speaking communities through targets alone. The Welsh language flourishes when people choose to use it at home, in the workplace, in the pub, on the rugby pitch and on the street.”
Ms Jenner also welcomed the minister’s commitment to strengthening the Welsh language in digital and AI, adding that if Welsh is not available in these technologies there is a risk of it being “left behind”.
She asked how the government will measure an increase in the daily use of the language and what practical steps will be taken to help learners use Welsh once they have left school.
Responding, Ms Brychan said: “People shouldn’t have to look for opportunities to use the Welsh language.”
She noted importance of including Welsh outside of education, in areas such as “technology, workplaces, sport, culture, planning, research, and leadership in our communities”.

Also sharing his experiences with the Welsh Language, Labour’s Huw Thomas told the Siambr that he himself “couldn’t speak a word of English” until he was around 7.
Discussing the Welsh Government’s target of a million Welsh speakers by 2050, former Cardiff Council leader Mr Thomas called for further details on how the Welsh language will be pushed through childcare and the education system.
He asked Ms Brychan how many Welsh-medium childcare settings will need to be developed to reach the target of free childcare from nine-months-old and how the Welsh Government plans to ensure Welsh-speaking staff will be available to meet demand.
Ms Brychan acknowledged the challenges in terms of developing the necessary workforce, but said there’s “a plan in place” to address this.
The Labour spokesperson for the Welsh language then noted the importance of Welsh in technology and the workforce.
He urged the minister to work with trade unions to promote the Twf Charter, which was developed to promote Welsh in the workplace.
Mr Thomas also questioned what measures the government will be taking to introduce more Welsh-medium apprenticeships.
Ms Brychan revealed she has numerous upcoming meetings on technology, and said the Welsh language is at the forefront of her discussions with such companies.
She also said she’s “always” willing to speak to unions to get their views and expertise.

Conservative Paul Davies voiced his and his party’s support for the Welsh Government’s target of one million Welsh speakers by 2050, but questioned Ms Brychan on Welsh-medium education and socialising through the Welsh language.
Mr Davies highlighted that currently only 21% of children are in Welsh-medium schools, according to the latest schools survey.
He suggested that work could be done in terms of learner travel to help reduce barriers to Welsh language education.
The Conservative spokesperson called on Ms Brychan to reveal whether she will review the Learner Travel (Wales) Measure 2008 to see if more “can be done” to allow children access to Welsh-medium education. However, Ms Brychan did not mention learner travel in her response.
Mr Davies also spoke of the importance of socialising in Welsh in cultural settings, referring to events such as Tafwyl, which took place in Cardiff last month.
He said: “These events and many other community events are held by organisations like the mentrau iaith and others, of course, that do so much in our communities with little resource.”
Mr Davies called on the Welsh Government to consider how it can support community organisations “more effectively” in the future.
Ms Brychan replied: “In terms of socialising through the medium of Welsh, that takes me back to the point that I was making that we need to create the environment where people don’t have to look for opportunities to use the Welsh language.
“As you mentioned, the opportunities provided through the mentrau iaith are key to ensure that those opportunities are available.”
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