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Council launches social care campaign to support the NHS and those most in need

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PEMBROKESHIRE COUNTY COUNCIL has launched Operation Nightingale 23, a campaign to support and reduce pressure in our hospitals.

The Council is acutely aware of the considerable challenges currently being experienced within the NHS in Wales including within our local hospital at Withybush.

Withybush has a significant numbers of patients who need to leave hospital but are waiting for an assessment of continuing care need or the right care package in the community.

Under Op NG 23, Pembrokeshire County Council will deliver a variety of measures to help increase the flow of patients out of hospital including:

  • the short-term redeployment of staff into community support roles
  • additional social work capacity
  • the redeployment of existing social care capacity into the hospital teams to prioritise patient care assessment and care package allocation

This will also include the engagement of community groups and volunteers to allow people to safely leave hospital and return home.

The Authority will be looking to its partners and communities for support across a variety of contributing activities that have the potential to have an immediate impact.

Last week the Welsh Government Minister for Health and Social Services

Eluned Morgan MS visited Pembrokeshire County Council and received a briefing on Operation Nightingale 23.

Cllr Tessa Hodgson, Cabinet Member for Social Care and Safeguarding, said:

“We understand that pressures around bed capacity, discharges from hospital and challenges around the provision of care packages in the community, all impact negatively on our most vulnerable citizens.

“Some of the challenges that the council is experiencing in social care are shared across the health sector, not least of all with regard to workforce, winter flu and the ongoing impact of the Covid-19 virus.

“We acknowledge the significant impact this has on those in hospitals and care, and for their families. As part of our work we want to get the best results for everyone.”

It is as a result of these acute pressures, particularly at this time of year, and the risk they create, that Pembrokeshire County Council has decided to launch Operation Nightingale 23.

Cllr Hodgson adds: “This will see the authority and in particular the social care directorate step up to a critical response mode, in order to develop immediate and short term innovative responses to the current pressures, to improve flow of patients out of hospital, and to reduce pressure on our colleagues in the NHS.”

The Authority will review how it can effectively embed this work in the medium to long term, to face the challenges of an aging population for the good of this generation and those to come.

Steve Moore, Chief Executive for Hywel Dda University Health Board, said: “Our hospitals continue to be extremely busy with many sick patients and continuing high demand for emergency and urgent care. This means patients are waiting longer than we would want them to.

“This is always the most difficult period of the year, and we are managing the complexity of flu, Covid and increased urgent and emergency care demand.

“Currently, we have around 300 patients who are medically fit for discharge across the Hywel Dda region. This equates to over a third of the number of beds in our hospitals.

“Operation Nightingale 23 will help to free up some of those beds allowing us to treat patients more quickly and we are grateful to our colleagues in social care in Pembrokeshire for prioritising this work to free up capacity in the system.”

Health

Phone calls to reduce GP visits for 42% of patients this winter

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NEW research from the Royal Voluntary Service has shown that a simple phone call could significantly impact well-being, reducing GP visits by 42% among patients who receive regular telephone support.

The charity urges those feeling isolated this winter, particularly the elderly, to use telephone support services as a way to improve health and free up GP appointments, potentially reducing waiting times. It is estimated that if people experiencing loneliness in later life reduced their GP visits by just one appointment a year, this could free up 588,000 appointments annually.

As winter approaches, the Royal Voluntary Service reports that isolation can sharply increase, especially for adults over 75, with nearly half (47%) of people in this age group feeling lonelier in the colder months. Among those who live alone, one in six say they feel forgotten during winter, and 20% report having no one to turn to for emotional support.

In addition to loneliness, older generations face several winter worries, including increased heating costs, cited by 55% of respondents, and reduced ability to go out, which 29% said they dreaded as winter sets in.

To address these challenges, Royal Voluntary Service has launched the Stay Safe, Warm and Well campaign in partnership with Yakult. The campaign provides a guide for practical and emotional winter preparation, encouraging sign-ups for telephone support services and offering access to the Virtual Village Hall online community for events and activities. Practical advice on money-saving and energy-saving tips is also available through the guide.

Royal Voluntary Service Ambassador Elaine Paige, who has herself made support calls for the charity, described the positive impact these calls can have. “A warm, friendly phone call can transform someone’s day. Some conversations leave you smiling long after the call ends—something we could all use, especially in winter. For those facing the season alone, there are amazing people ready to remind you that you’re not alone,” she said.

The charity’s support services match volunteers with individuals across the UK for friendly chats, reducing isolation and boosting mental health. Catherine Johnstone CBE, Chief Executive of Royal Voluntary Service, said: “The feedback that conversations with volunteers are helping people to visit their GP less is testament to the value of connection.”

Yakult Marketing Manager Reshma Patel added: “Our research with Royal Voluntary Service shows that one in four adults over 75 feel they’d benefit from practical and emotional support over winter. We are committed to helping people access the Stay Safe, Warm and Well guide to support their overall well-being.”

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Crime

Welsh shop workers face ‘surge in shoplifting linked violence and abuse’ says union

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A NEW survey by retail trade union Usdaw has revealed disturbing figures on the abuse, threats, and violence endured by Welsh shop workers, with incidents increasingly linked to shoplifting. Released during Respect for Shop Workers Week, which runs from November 11 to 17, the statistics highlight a troubling trend that is impacting thousands of retail employees.

Usdaw’s survey, based on responses from over 4,000 retail staff, shows that in the past year:

  • 69% experienced verbal abuse.
  • 45% were threatened by customers.
  • 17% were assaulted.

Usdaw General Secretary Paddy Lillis commented on the findings, saying: “Shop workers deserve far more respect than they receive. These reports from Welsh retail staff make grim reading. It is shocking to see over two-thirds of our members subjected to abuse, threats, and violence. Seven in ten of these incidents are related to theft, much of it tied to addiction and organised crime.”

Usdaw’s survey suggests that shoplifting is increasingly becoming a flashpoint for violence. Many shop workers report encountering hardened criminals who appear to steal goods “to order” or to fund addictions. According to the union, incidents are on the rise across Wales, with police-reported shoplifting up by 33% in the past year.

Usdaw member testimonies paint a vivid picture of the dangers faced on the shop floor:

  • One respondent described being “spat at, pushed against a wall, punched, and threatened with a knife.”
  • Another reported that, after refusing to sell alcohol, they were told to “F**k off” and threatened with a beating by a group of five.
  • Others spoke of being punched, spat on, and verbally abused, with threats that often left lasting emotional scars.

New measures on the horizon

Usdaw has been calling for greater legal protection for retail workers for years, and it appears these calls are finally being heard. The recent Crime and Policing Bill, announced in the King’s Speech, proposes to:

  • End the £200 threshold for prosecuting shoplifters, which has been a source of frustration for retailers.
  • Introduce town centre banning orders for repeat offenders.
  • Allocate funding for tackling organised shoplifting and increase police presence in shopping areas.

“We welcome these new measures and hope they will provide much-needed protection,” said Mr. Lillis. “After 14 years of neglect under successive Tory governments, we are encouraged by the steps the new Labour government is taking to address the retail crime epidemic.”

As Christmas approaches—a time when retail crime tends to peak—Usdaw is urging the public to “respect shop workers” and remain calm as stores become busier.

Usdaw, which represents around 360,000 members, primarily in retail, launched its Freedom From Fear Campaign to tackle the growing issue of violence against shop workers. The final results of the 2024 survey are expected in March 2025.

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Charity

Milford Haven RNLI celebrates heartfelt donation from Neyland Ladies Choir

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MILFORD HAVEN RNLI Fundraising Group received a generous donation of over £1,000 from Neyland Ladies Choir this October, marking a touching tribute to Mrs. Dorothy Beckett, one of the RNLI’s longest-standing supporters.

The Neyland Ladies Choir held a special concert at St. Mary’s Church on Waterloo Road, Hakin, to celebrate Dorothy Beckett’s 90th birthday. A lifelong supporter of the Royal National Lifeboat Institution (RNLI), Dorothy has played a crucial role in lifeboat fundraising in the Milford Haven area, dating back to the 1970s. She was instrumental in establishing the Hakin Point RNLI fundraising group, which has raised over £500,000 to support the RNLI’s lifesaving work.

The concert’s proceeds were presented in a moving ceremony at Bethesda Baptist Church in Neyland. Accepting the donation on behalf of the RNLI were Steve Lewis, Chairman of the fundraising group, and Thomas Kehoe, Deputy Coxswain of the Angle Lifeboat.

Adding to the evening’s celebrations, Alice Coleman, RNLI Community Manager, presented Dorothy with the Long Service Medal, recognizing her fifty years of dedication to the institution. This award, given by the RNLI, honors Dorothy’s unwavering commitment to saving lives at sea.

“Thank you, Neyland Ladies Choir and Dorothy Beckett,” said the RNLI in a heartfelt message to the community. “Your support and dedication mean the world to us.”

The Milford Haven RNLI Fundraising Group encourages supporters to share and spread the word, hoping that Dorothy’s legacy inspires continued community support.

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