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New care boss pledges to fight for fair funding

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THE NEW boss of the body that represents care homes and homecare providers in Pembrokeshire has pledged to fight for a fair funding.

According to Mary Wimbury, the new chief executive of Care Forum Wales, which champions the interests of over 450 members, there’s never been a better time for care providers to speak with one voice to ensure the people of Wales can get the care they need.

She said: “Care Forum Wales is strongly making the case that social care is chronically underfunded and desperately needs extra money putting into it.

“The sector is struggling to provide the care that is needed with care homes closing in Pembrokeshire and local authorities are trying to get people to deliver home care packages which they are just unable to do.

“People are now living longer demand for social care is increasing all the time and the needs of those going into care are becoming greater.

“We all want to see care sector staff being properly rewarded but the increases we’ve seen in the minimum wage over the past few years haven’t been reflected in the fees paid by local authorities and health boards to the providers of care homes and domiciliary care.”

Care Forum Wales works closely with the Welsh Government, commissioners and regulators to shape policies that focus on making sure people receive the highest quality care.

It also works to raise the profile of the social care workforce and every year organises the prestigious Wales Care Awards, a celebration of the hard work and dedication of the social care workforce.

The influential not-for-profit organisation also runs training events, professional groups and conferences to promote best practice and share knowledge amongst its members.

Taking the helm as its first ever chief executive is 48-year-old Mary Wimbury who steps into the top job after six years as the forum’s senior policy advisor.

Ms Wimbury, who lives with her husband and three children in Rhos-on-Sea in Conwy County, said: “I’m looking forward to the new challenge, especially as it comes at a key time when our members in the social care sector are under a lot of pressure due to funding constraints and new regulations coming in from the Welsh Government.

“We already have Social Services and Wellbeing Act, which came into force last year and refocuses the way we deliver care in Wales.

“We also have Regulation and Inspection Act with regulations due to take effect from next April requiring every care home and domiciliary care agency in Wales to re-register with the Care and Social Services Inspectorate. Following on from that we will see all care workers required to be individually registered over the next four years.

“These are both significant challenges facing our members and Care Forum Wales is supporting them through it as much as possible.

“This means there’s never been a better time for care providers to be represented by an organisation such as ours which provides a high level of support and enables them to speak with one voice.”

Ms Wimbury grew up in Kent although her family originally hails from Manchester where both her parents were councillors, and her father, Harry Wimbury, chaired the Welfare Services committee, dealing with care provision.

She went to schools in Snodland near Maidstone, Rainham near Gillingham and Chatham and on to Oxford University where she obtained a degree in mathematics.

An early responsibility was as President of the Student Union in Oxford and as a member of the national executive of the National Union of Students.

After university she began her career as a parliamentary liaison officer with the Association of Metropolitan Authorities – now part of the Local Government Association – dealing with legislation involving local government.

Later she joined the BBC, first working in parliamentary liaison then becoming head of public relations in its news department and later a senior communications advisor working on the corporation’s high profile annual report.

She then became head of communications for the Local Government Information Unit and gained a master’s degree in public policy at University College London.

Before joining Care Forum Wales in 2011, she spent five years as director of the UK Mathematics Trust, a charity which runs maths enrichment projects for secondary school pupils across Britain.

Looking at other challenges she faces in her new role with the forum, Ms Wimbury added: “Apart from implementing two pieces of Welsh Government legislation, I’d say that the biggest issue for social care providers is funding, which is a particularly controversial topic at the moment across the UK.

“If we can secure adequate funding for the sector and get that right everything else should follow.

“In the forum we also need to work on newer methods of communications with our members, continue to build our membership and also look at other organisations we can work with as partners.

“Social care providers need to be members of an organisation in order to influence decisions being taken that affect them at a local, regional and national level and I hope that organisation can be Care Forum Wales.”

Care Forum Wales chairman Mario Kreft MBE said: “We were delighted to appoint somebody of Mary undoubted calibre as the new chief executive at such a crucial time in the social care sector.

“Mary has shown during her time as senior policy officer and more recently as the interim chief executive that she has a firm grasp of all the issues and a real determination to campaign for fairness for the providers to ensure we provide the best possible care for some of the most vulnerable people in our communities across Wales.”

Community

Crowds line streets as tractor run hailed a festive success

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CROWDS lined streets and pavements across Pembrokeshire on Saturday evening (Dec 20) as Clarbeston Road AFC’s illuminated Christmas tractor run was hailed a resounding success.

More than 200 tractors took part in the event, travelling through villages and towns including Newmoat, Maenclochog, Llys-y-frân, Walton East, Clarbeston Road, Wiston, Newbridge, Poyston Cross, Crundale and Haverfordwest, where large crowds gathered to watch the festive convoy pass through.

Families, children and residents wrapped up against the cold to enjoy the sight of tractors decorated with Christmas lights and festive displays, with applause and waves greeting drivers as they made their way through built-up areas and rural roads alike.

The convoy set off from the Clarbeston Road AFC Knock Playing Fields at 5:30pm and concluded at the County Showground in Haverfordwest later in the evening. At the end of the run, refreshments were available and the raffle draw took place at the Park House building, which was open to the public.

Organisers said the turnout from both drivers and spectators exceeded expectations, with the event once again bringing communities together while raising funds for local causes, including The Catrin Vaughan Foundation, In It With Isaac, and Wales Air Ambulance.

Clarbeston Road AFC thanked tractor drivers, volunteers, sponsors and members of the public for their support, as well as residents and road users for their patience while the convoy passed through.

The illuminated tractor run has become a firm fixture in the local festive calendar, with Friday night’s event described by many spectators as one of the best yet.

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Community

Charity tractor and car run set to raise funds for Macmillan and Paul Sartori

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A CHARITY tractor and car run in memory of Charles Rees is set to take place in Pembrokeshire later this month, with funds raised supporting Macmillan Cancer Support and Paul Sartori Hospice at Home.

The Charles Rees Tractor & Car Run will be held on Sunday, December 28, 2025, starting and finishing at Dudwell Farm in Camrose.

Participants are being invited to “start their engines” in aid of the two charities, with gates opening at 9:00am and the convoy leaving promptly at 10:30am. Organisers have confirmed that the run will operate with no halfway stops, returning to Dudwell Farm at the end of the route.

The event will begin and finish at Dudwell Farm, Camrose (SA62 6HJ), and is open to tractors and cars. Registration and cash payment will take place on the day, with the price to be confirmed nearer the event.

Additional donations can also be made locally in the run-up to the event at Camrose Country Hardware and Croesgoch Stores.

The run has been organised to raise money for Macmillan Cancer Support, which provides vital care and assistance to people living with cancer, and Paul Sartori Hospice at Home, which supports patients and families across Pembrokeshire during some of the most difficult times of their lives.

Organisers say more information will be released closer to the event and are encouraging the local community to support the run, whether by taking part, donating, or lining the route to show support.

The event is expected to attract strong local interest, continuing Pembrokeshire’s tradition of community-led fundraising in support of much-valued charities.

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Late Griffiths strike caps dramatic Clarby fightback in nine-goal thriller

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CLARBESTON ROAD staged a remarkable comeback to edge out Pennar Robins in a breathless Division One contest that delivered nine goals, wild swings of momentum and a hat-trick that ultimately counted for nothing.

Despite falling behind on three separate occasions, Clarby showed resilience and attacking intent to secure a 5–4 victory, sealed late on by Emyr Griffiths after the hosts had earlier trailed 3–1 in the first half.

For Pennar, the result was a bitter one. Jack Jones struck three times and the Robins led at 1–0, 3–1 and 4–3, but each advantage slipped away as Clarby refused to lie down.

The opening exchanges hinted at little of what was to come. Ben ‘Rocky’ John tested Pennar goalkeeper Ryeley Clark early on, while Tom Davies dragged an effort wide at the other end. The game burst into life after nine minutes when Pennar opened the scoring following a slick team move. Nicholas Willis drove forward down the right, combined neatly with Kieran Smith and Noah Davison, and was tripped inside the box. Jack Jones made no mistake from the penalty spot.

Clarby responded almost immediately. Player-manager Matthew Ellis, keen to atone for conceding the penalty, rose to head home Travis Jones’ corner at the near post just two minutes later.

Pennar regained control midway through the half. Tom Grimwood’s curling corner was met by Jones, who nodded in at the back post, and moments later the same duo combined again as Jones completed his hat-trick, finishing from close range after Grimwood beat his marker and cut the ball back.

Crucially, Clarby struck back before the break. Matthew Bowen delivered an inviting cross from the left and John powered a header past Clark to give the hosts renewed belief heading into half-time.

With the wind at their backs, Clarby came out flying after the restart. John levelled matters by cutting inside and firing low into the corner, before sustained pressure saw Matthew Davies have a goal ruled out for offside and substitute Josh Woods flash a shot across goal.

Against the run of play, Pennar edged back in front on 69 minutes when substitutes combined — Adam Phillips delivering a cross that Conner Phillips met unmarked to head home.

Once again, Clarby refused to fold. Jack Ashman drove forward from the edge of the area and thundered a high finish into the net to make it 4–4, before the decisive moment arrived 12 minutes from time. Griffiths broke through the Pennar back line and showed composure to lift the ball beyond Clark, completing a stunning turnaround.

Clarby managed the closing stages well to see out a vital win ahead of the Christmas break.

Man of the match: Jack Jones
Despite ending on the losing side, Jones’ clinical finishing and constant threat were impossible to ignore. Kieran Smith and Noah Davison were also influential in Pennar’s first-half dominance, while Ben John was central to Clarby’s revival before limping off with a knee issue.

Clarby player-manager Matthew Ellis said: “It’s a huge three points. After nine goals your head’s spinning a bit, but you’ll take it when you’re on the right side of the result. Pennar caused us problems early on, but we really turned it around after the break.”

Pennar manager Craig Butland said: “The second half wasn’t good enough. Individual errors are hurting us and conceding just before half-time changed the momentum. We’ve got to see games out better.”

Clarbeston Road: Rhys Mansell, Matthew Bowen, Greg Brown, Matthew Griffiths, Samuel Hurton, Jack Ashman, Emyr Griffiths, Matthew Davies (capt), Matthew Ellis, Ben John (Jake Wesley 62), Travis Jones. Sub not used: Joseph Jones.

Pennar Robins: Ryeley Clark, Nick Willis (Ryan Walters 80), Alex Wheeler (Adam Phillips 53), Ethan Ball, Bobby Jones (Conner Willis 53), Connor Roberts, Tom Grimwood, Kieran Smith (capt), Noah Davison, Jack Jones, Toby Davies.

Referee: Stefan Jenkins.

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