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Farming

UK still amongst lowest fruit and veg consumption in EU

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THE INDUSTRY needs to do more to get consumers eating their 5-a-day, says the NFU, after a report by the European fresh produce association, Freshfel, shows UK still amongst the lowest consumers in the EU

With ‘consumption’ being identified as one of the top priorities in the NFU Horticulture and Potatoes Growth Plan, the new report shows the scale of the challenge with UK consumption still amongst the lowest in the EU.

Horticulture and Potatoes Adviser, Lee Abbey, said the latest figures may not be surprising but they are still very frustrating given the numerous industry and government initiatives to improve the nation’s health.

“There is an argument that healthy eating campaigns have, in fact, done a good job at promoting the benefits of eating fruit and veg, but this isn’t translating into increased consumption,’ Lee said.

“There is a responsibility across the whole industry to do more to make it easier for consumers to meet their 5-a-day.”

Only Greece, Romania, Italy, Portugal, Cyprus & Belgium are eating the recommended 400g of fruit and veg a day, according to the report released this week.

vegThe latest data, which goes up to 2013, shows that while overall consumption has increased in the EU by over 5% since 2012, it is actually down on the 5 year average by nearly 2%.

“Since we launched the Horticulture and Potatoes Growth Plan earlier this year, we have been busy developing relationships with key organisations that have an interest in healthy eating and fruit and veg consumption,” Lee said.

“We need to make sure that healthy eating messages to consumers are clear, practical and most importantly consistent. But what is needed even more is for retailers to give more prominence to healthy foods and fresh produce in their stores. It’s all well and good telling consumers to buy more healthy food, but if there are constant price promotions on chocolate bars and fizzy drinks and all the isle ends are dedicated to sugary and fatty snacks, then consumers will naturally give in to temptation.”

Lee explained that the NFU has already begun talking to key stakeholders across the supply chain to explore ways of ensuring that the healthy eating rhetoric is backed up by real, practical initiatives.

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Crime

Farmer cleared of restraining order breach at Haverfordwest court

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A PEMBROKESHIRE man has been found not guilty of breaching a restraining order after being accused of referencing a protected individual in a Facebook post.

Philip Stoddart, 58, of Monkhill Farm, St Ishmaels, appeared at Haverfordwest Magistrates’ Court on Monday (Jan 20) to face the charge. The prosecution, led by Ann Griffiths on behalf of the crown, alleged that between December 4 and December 13, 2023, Stoddart made a Facebook post that, by inference, referred to a person he was prohibited from contacting under a restraining order imposed by Swansea Crown Court on April 16, 2021.

The restraining order, issued under Section 360 of the Sentencing Act 2020, barred Stoddart from making any form of contact with her.

Prosecutors argued that the Facebook post constituted a breach of the order, contrary to Section 363 of the same act.

Stoddart denied the allegations and entered a not guilty plea during a prior hearing on October 1, 2024.

Magistrates Professor N. Negus, Mr. J. Steadman, and Mrs. J. Morris presided over the trial, which concluded on Monday.

After reviewing the evidence, the bench found Stoddart not guilty, dismissing the case.

The dismissal brings to a close legal proceedings that had been ongoing for over a year.

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Farming

Get up to £5,000 for on-farm trials in Wales

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FARMERS in Wales are being called to apply for the next round of funding for on-farm trials.

The Farming Connect initiative, which has funded projects such as growing lucerne in Brecon, is inviting applications for the Try Out Fund.

The new application window opens on January 27, 2025, and will run until February 17.

Successful applicants will be awarded up to £5,000 to help fund trials that experiment with new ideas on their farms.

The last round of funding supported several projects, including integrated pest management at a pick-your-own strawberry enterprise.

Menna Williams, the Farming Connect project lead, said: “Farming Connect has developed the Try Out Fund to address specific local problems or opportunities with the aim of improving efficiencies and profitability within agricultural businesses whilst protecting the environment.”

She added: “There are many changes on the horizon for agriculture, and now is a great time for farm businesses to explore an idea that could benefit them, allowing farms to tackle ‘real’ problems or check if a research idea works in practice.”

The fund is open to individuals or groups of up to four farmers and/or growers in Wales who have identified a local or specific problem or opportunity.

Ms Williams said: “Because these ideas are initiated by farmers themselves, they are really passionate about them, giving them 100 per cent effort right from the start.”

Projects should focus on enhancing production efficiencies and profitability while ensuring environmental protection through adherence to sustainable land management principles.

A guidance handbook is accessible on the Farming Connect website, providing support for farmers in outlining their projects and completing the application process.

To apply, individuals must be registered with Farming Connect and capable of finishing their projects by January 2026.

Ms Williams explained: “Funding can be used for technical assistance, sampling, testing and other reasonable expenses such as those relating to short-term hire of specialist equipment or facilities directly relating to the project.”

The findings will be shared with other producers in Wales by collaborating with a Farming Connect team member.

Interested parties can apply on the Farming Connect website.

To receive the link or get further information, contact [email protected].

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Farming

Funding window to re-open for on-farm trials in Wales

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WITH Farming Connect-funded trials ranging from growing lucerne in Brecon to establishing sunflowers as a companion crop with maize, farmers are being invited to apply for the next round of funding from the initiative that brought these projects to life.

The new application window for the Try Out Fund opens on 27January2025 and will run until 17 February. Successful applicants will be awarded up to £5,000 to help fund on-farm trials that experiment with new ideas. The last round of funding saw farmers supported for several projects including integrated pest management at pick your own strawberry enterprise.

Project lead Menna Williams of Farming Connect said the aim is for farmers to compare different treatments or management systems – the project is not intended to fund new equipment she stressed.

“Farming Connect has developed the Try-Out Fund to address specific local problems or opportunities with the aim of improving efficiencies and profitability within agricultural businesses whilst protecting the environment,’’ she said. “There are many changes on the horizon for agriculture, and now is a great time for farm businesses to explore an idea that could benefit them, allowing farms to tackle ‘real’ problems or check if a research idea works in practice.’’

The fund is open to individuals or groups of up to four farmers and/or growers in Wales who have identified a local or specific problem or opportunity.

“Because these ideas are initiated by farmers themselves, they are really passionate about them, giving them 100% effort right from the start,’’ said Ms Williams.

Suitable projects must aim to improve production efficiencies and profitability whilst protecting the environment by aligning with sustainable land management outcomes. A guidance handbook is available on the Farming Connect website to help farmers scope their project and complete the application form.

Applicants must be registered with Farming Connect and be able to complete their projects by January 2026.

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