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Farming

Consumers appreciate locally-sourced food

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A SURVEY from Weetabix has found that almost a third of UK consumers admit the Covid-19 pandemic has made them realise how important locally sourced products are to the UK economy, with 48 per cent of Brits actively looking for locally sourced items in the supermarket.

A third of those polled say they have been more supportive of local British businesses both during and since lockdown, than ever before. More than a third do so to be more ethical in their shopping habits, whilst over two thirds hope to support local farmers and almost half do so for healthier and fresher produce.

The survey comes as Weetabix unveiled a stunning crop circle in the British countryside during this year’s harvest to raise awareness of the value of locally produced food to the UK economy.

Carefully produced over 36 hours, the crop circle highlights Weetabix’s commitment to working exclusively with local farmers. The company sources of the wheat in Weetabix Original biscuits from within 50-miles of their mills in rural Northamptonshire.

The crop circle was created on Antony Pearce’s wheat field at Moat Farm, Stoke Mandeville.

Antony Pearce commented: “As a British farmer it’s comforting to see some positives emerge from the first half of the year with people looking to support local businesses more and seeking to have a greater understanding of where their food comes from. We have grown the highest quality wheat to meet Weetabix’s high standards for 10 years and are proud to be one of the farms that fall within the 50-mile radius of their factory.”

A further 51 per cent believe that by ‘buying local’ they are helping the economy and 45 per cent hope to reduce their ‘food miles’ – the distance food has travelled before it arrives at our homes.

In fact, more than a third say they check the food miles of items when shopping by looking up the country of origin, believing the benefits of buying goods with fewer food miles to be include a lower carbon footprint (64 per cent), helping preserve UK farms (54 per cent) and less pollution (57 per cent).

When it comes to meals, breakfast is believed to be the dish with the least food miles behind it – possibly due to the likes of eggs, cereals and milk. A further 29 per cent also believe fewer food miles will mean they receive healthier food and 58 per cent think the goods will be fresher as they have travelled less.

Francesca Theokli, Marketing Director at Weetabix commented: “Our study showed that more than two thirds believe companies are not transparent enough about where their food is grown and produced. So we wanted to create this crop circle to highlight our ongoing commitment to locally sourcing the highest quality wheat from a 50 mile radius of our home and help consumers make an informed choice when selecting what to have for breakfast.
“There are many ways Brits can support local farmers and being careful about where breakfast is sourced is one simple step.”

The research also revealed:
• Items people are likely to buy which have been grown and produced in the UK were found to include butter (49 per cent), eggs (71 per cent) and strawberries (55 per cent).
• Whereas the likes of teabags (22 per cent), bananas (13 per cent) and chocolate (19 per cent) are believed to be difficult to purchase ‘locally’.
• A further 31 per cent feel there are limited options of local products in supermarkets and as a result, 45 per cent of Brits would like to see the big brands sourcing local ingredients to lead the way.

 

Farming

Check ewes at weaning to protect next season’s lamb crop

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PEMBROKESHIRE sheep farmers are being urged to use weaning as a key opportunity to check ewe condition and deal with any problems before tupping.

With many local flocks now moving towards weaning, farmers are being advised to assess body condition score, as well as checking teeth, feet and udders, while there is still time to improve nutrition ahead of the breeding season.

Dr Alison Bond, Technical Services Manager at Rumenco, said close monitoring at this stage can help avoid major changes in ewe condition and improve overall flock productivity.

She said weaning at around 12 weeks was a good target, when lambs should usually be between 25kg and 30kg and taking very little milk from the ewe.

“There will of course be a focus on the lambs’ readiness for market at this stage, but it is equally important to put a hand across the ewes to assess their condition,” she said.

For lowland flocks, ewes with a body condition score below 2.5 at weaning should be given priority, as they may struggle to reach the target score of around 3.5 by tupping.

Those poorer condition ewes should be grouped separately, moved onto the best available grazing and given appropriate supplementary feeding where needed.

Dr Bond said waiting until closer to tupping could be less effective and may affect performance.

She added that ewes in good condition at tupping are more likely to scan with more lambs, produce healthier lambs after birth, and rear heavier lambs by eight weeks of age.

“It affects the whole production cycle, and not just one element,” she said.

The advice will be particularly relevant to farms across Pembrokeshire, Carmarthenshire and Ceredigion, where sheep remain a major part of the rural economy and where grass quality can vary sharply depending on weather, soil type and stocking pressure.

Dr Bond said the aim should be to keep ewes between body condition score 2.5 and 3.5 throughout the cycle, avoiding big dips and peaks.

Routine checks at weaning, she said, give farmers the best chance of correcting problems before the tups go in two to three months later.

Pic: Farmers are being urged to check ewe condition at weaning to protect flock performance ahead of tupping (Pic: Tim Scrivener/Agriphoto).

 

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Farming

Reform calls for urgent review of farming scheme

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LOW UPTAKE HAS RAISED FRESH QUESTIONS OVER THE FUTURE OF SUPPORT FOR WELSH FARMERS

REFORM WALES has called for an urgent review of the Sustainable Farming Scheme after figures showed only around half of eligible farmers have signed up.

The party said the lower-than-expected uptake showed that serious concerns remained within the farming community over the complexity of the scheme, compliance rules and uncertainty about how it will operate in the long term.

Laura Anne Jones MS, Reform Wales’ Shadow Cabinet Minister for Food, Farming and Rural Affairs, raised the issue during questions to the Welsh Government.

She said: “The figures released by the Welsh Government today confirm what many farmers have been saying for some time: the Sustainable Farming Scheme is too complex, too restrictive and too bureaucratic.

“Farmers need certainty and security, not endless paperwork and rigid requirements that fail to reflect the realities of farming in Wales.

“Reform Wales believes the scheme should be reviewed as a matter of urgency, with a greater focus on flexibility, common sense and practical outcomes.

“Welsh farmers deserve a scheme that works with them, not against them.”

The Sustainable Farming Scheme is due to replace previous systems of agricultural support in Wales and has been one of the most contentious issues facing the rural sector.

Farming unions and campaigners have repeatedly warned that any new system must be practical for family farms and must not add unnecessary red tape at a time when many businesses are already under pressure from rising costs, bovine TB and market uncertainty.

Reform Wales said the Welsh Government must now explain how it intends to respond to the level of take-up and whether changes will be made before the scheme is fully rolled out.

 

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Business

Holiday accommodation conversion of historic farm buildings approved

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PLANS to convert historic farm buildings near north Pembrokeshire’s Whitesands beach for use as holiday accommodation have been given the go-ahead, but their use doesn’t have to be restricted to just that purpose.

In an application to Pembrokeshire Coast National Park, Matthew James of James Properties, through agent Harries Planning Design Management sought permission for the conversion of two derelict barns to two self-catering holiday accommodation units at Porthmawr Ganol, Whitesands, St Davids.

An officer report said: “The farmstead occupies a prominent position within a landscape characterised by open agricultural fields enclosed predominantly by traditional dry-stone walls, exposed coastal pasture and areas of heathland associated with Carn Llidi.”

It added: “The site lies within the Porthmawr Historic Landscape Character Area, an area recognised for its historic pattern of dispersed settlement, traditional farmsteads, dry-stone wall field boundaries and evidence of medieval and post-medieval agricultural activity.

“The retention and reuse of the existing buildings therefore has the potential to preserve an important element of the area’s historic landscape character whilst securing a viable long-term future for structures that would otherwise continue to deteriorate.”

It said that insufficient evidence had initially been submitted to demonstrate that the buildings were unsuitable for permanent residential conversion and only for self-catering accommodation and therefore an affordable housing contribution should be secured.

Policy would lead to a contribution of £36,400, the report said, but a financial viability assessment by the applicant “demonstrated that the development would not be viable if required to provide the full policy contribution,” the maximum contribution capable of being supported whilst maintaining viability was £12,641.

This reduced figure was accepted, the officer report saying: “Whilst this represents a reduced contribution when compared with the full policy requirement, the submitted viability evidence demonstrates that the development could not reasonably support the full contribution whilst remaining deliverable.

“In these circumstances, securing a reduced contribution is considered preferable to losing the opportunity to secure the restoration and beneficial reuse of the historic buildings.”

It stated that, with the affordable contribution, the scheme would not be limited to self-catering development only.

The application was conditionally approved by Park planners.

 

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